/* Minimal AdCorner / editorial work, purposeful motion. */
.minimal-services{padding-top:84px;padding-bottom:76px}
.minimal-services>.section-heading{margin-bottom:38px}
.minimal-service-grid{display:grid;grid-template-columns:1fr 1fr;gap:22px}
.minimal-service{position:relative;isolation:isolate;display:flex;flex-direction:column;border-radius:18px;padding:34px 38px 27px;overflow:hidden;min-width:0;transform:translateY(var(--card-shift,0px));will-change:transform}
.google-minimal{background:var(--lime)}.meta-minimal{background:var(--blue)}
.minimal-card-top{display:flex;justify-content:space-between;align-items:center;gap:20px;margin-bottom:40px}
.minimal-card-top img{display:block;object-fit:contain;width:auto;height:25px;max-width:150px}
.minimal-card-top>span{font-size:10px;letter-spacing:.1em;color:#455335}
.minimal-service h3{font-size:clamp(30px,3.25vw,49px);line-height:1.12;letter-spacing:-.055em;margin-bottom:22px;max-width:16ch}
.minimal-service p{max-width:42ch;color:#3e4d31;font-size:16px;line-height:1.65}
.meta-minimal p{color:#42546b}
.minimal-formats{display:flex;flex-wrap:wrap;gap:6px 15px;font-size:11px;color:#4d5a41;margin:28px 0 32px}
.minimal-formats>span+span:before{content:'·';margin-right:15px;opacity:.6}
.minimal-service-link{display:flex;justify-content:space-between;align-items:center;gap:24px;border-top:1px solid #181b1840;padding-top:18px;margin-top:auto;font-size:13px;font-weight:550}
.minimal-service-link>span:last-child{display:grid;place-items:center;width:36px;height:36px;border:1px solid #181b1840;border-radius:50%;font-size:21px;transition:background .25s,color .25s,transform .25s}
.minimal-service-link:hover>span:last-child{background:#181b18;color:#fff;transform:rotate(45deg)}
.minimal-services .support-service{padding-top:34px;margin-top:28px;border-top:1px solid var(--line)}
.minimal-services .support-service h3{font-size:25px}.minimal-services .support-service p{font-size:14px}
.work-teaser{position:relative;padding-top:48px;padding-bottom:45px;display:grid;grid-template-columns:1fr 2fr;gap:50px;align-items:center;overflow:visible;border-bottom:1px solid var(--line)}
.work-teaser .eyebrow{margin-bottom:6px;font-size:10px}
.work-teaser .text-link{font-size:13px;margin-top:8px;gap:28px;padding-bottom:7px}
.work-names{display:flex;align-items:center;justify-content:space-between;flex-wrap:wrap;gap:18px}
.preview-link{position:relative;font-family:Manrope,Arial,sans-serif;font-size:clamp(15px,1.6vw,24px);font-weight:600;letter-spacing:-.04em;line-height:1.4;padding:12px 0;isolation:isolate}
.preview-link>span:first-child{position:relative;border-bottom:1px solid transparent;transition:border-color .2s}
.preview-link:hover>span:first-child{border-color:#181b18}
.peek{display:none;position:absolute;bottom:100%;left:50%;width:200px;padding:10px;background:#fff;border:1px solid #dce1d7;border-radius:8px;box-shadow:0 15px 35px #0002;transform:translate(-50%,8px) rotate(-3deg);opacity:0;pointer-events:none;z-index:9;transition:opacity .25s,transform .35s}
.peek img{display:block;width:100%;height:220px;object-fit:contain;background:#e9ede4}
.peek small{display:block;margin-top:8px;font-family:'DM Sans',Arial,sans-serif;font-size:9px;font-weight:400;letter-spacing:0}
@media(hover:hover) and (pointer:fine){.peek{display:block}.preview-link:hover .peek,.preview-link:focus-visible .peek{opacity:1;transform:translate(-50%,-8px) rotate(0deg)}}
.result-strip{display:grid;grid-template-columns:1.1fr 1fr 1fr;gap:50px;padding-top:60px;padding-bottom:62px;align-items:start}
.result-intro .eyebrow{font-size:10px;margin-bottom:17px}.result-intro h2{font-size:clamp(25px,2.5vw,35px);line-height:1.2}
.result-intro>a{display:inline-flex;gap:24px;margin-top:21px;font-size:12px;border-bottom:1px solid #b3bda9;padding-bottom:5px}
.result-strip>article{border-left:1px solid #d1dac8;padding-left:34px}
.result-client{display:block;font-size:9px;letter-spacing:.07em;color:#647257;margin-bottom:17px}
.result-strip article>strong{display:block;font-family:Manrope,Arial,sans-serif;font-weight:500;font-size:clamp(39px,4.6vw,66px);line-height:1;letter-spacing:-.065em;margin-bottom:18px}
.result-strip article>strong>span{font-size:.55em;letter-spacing:-.04em}
.result-strip article p{font-size:13px;color:#3d4934;margin-bottom:5px}.result-strip article small{font-size:10px;line-height:1.5;color:#717b68;display:block}
.practical-faq{padding-top:52px;padding-bottom:70px;gap:65px}.practical-faq h2{font-size:clamp(32px,3.7vw,51px)}
.faq-list summary{font-size:16px;padding:21px 0}.faq-list p{font-size:14px}
.service-work-link{padding-top:20px;padding-bottom:65px}.service-work-link .eyebrow{font-size:10px;margin-bottom:13px}
.service-work-link>a{display:flex;justify-content:space-between;gap:30px;font-family:Manrope,Arial,sans-serif;font-size:clamp(23px,3vw,42px);letter-spacing:-.045em;border-bottom:1px solid #bbc7ae;padding-bottom:20px;line-height:1.25}
/* Work is a separate editorial experience, never an automatic slideshow. */
.work-hero{background:#181b18;color:#fafbf8;position:relative;overflow:hidden;isolation:isolate;min-height:680px;padding-top:58px;padding-bottom:55px}
.work-hero-top{display:flex;justify-content:space-between;gap:30px;font-size:9px;letter-spacing:.1em;color:#b7c2ac;position:relative;z-index:3}
.work-hero-top .eyebrow{font-size:10px;color:#d9e1d1;margin-bottom:40px}
.work-hero h1{font-size:clamp(75px,9.5vw,145px);font-weight:500;line-height:.98;letter-spacing:-.07em;position:relative;z-index:3;max-width:7ch}
.work-hero h1 em{color:var(--lime)}
.work-hero-bottom{display:flex;align-items:end;justify-content:space-between;max-width:560px;gap:35px;position:relative;z-index:3;margin-top:38px}
.work-hero-bottom p{color:#aebba2;font-size:13px;line-height:1.7}.work-hero-bottom>a{display:flex;gap:28px;align-items:center;font-size:12px;color:#eff5e8;border-bottom:1px solid #7e8b70;padding-bottom:8px;white-space:nowrap}
.work-hero-art{position:absolute;right:5%;top:15%;width:46%;height:76%;perspective:900px;transform:translateY(var(--hero-art-shift,0px));z-index:1}
.work-print{position:absolute;width:52%;height:78%;object-fit:contain;background:#252e20;padding:10px;border:1px solid #73806755;border-radius:4px;box-shadow:0 30px 60px #0005;transform-origin:center;transition:transform .6s}
.print-0{left:0;top:12%;transform:rotate(-12deg) translateZ(-35px)}.print-1{left:22%;top:0;transform:rotate(3deg) translateZ(30px);z-index:2}.print-2{left:48%;top:15%;transform:rotate(14deg) translateZ(-20px)}
.project-nav{position:sticky;top:88px;background:#fafbf8f2;backdrop-filter:blur(14px);z-index:10;display:flex;align-items:center;gap:28px;padding:19px max(5.5vw,24px);border-bottom:1px solid #d6dece;overflow-x:auto;scrollbar-width:none}
.project-nav>span{font-size:9px;letter-spacing:.1em;color:#6b775e;margin-right:auto;white-space:nowrap}
.project-nav>a{font-size:12px;white-space:nowrap;border-bottom:1px solid transparent;padding:4px 0}
.project-nav>a.is-active{border-color:#181b18;color:#181b18}.project-nav>a:not(.is-active){color:#66735b}
.project-chapter{display:grid;grid-template-columns:minmax(0,.75fr) minmax(0,1.25fr);gap:clamp(40px,7vw,110px);padding-top:82px;padding-bottom:85px;border-bottom:1px solid var(--line);scroll-margin-top:160px}
.project-heading{position:sticky;top:185px;align-self:start;min-width:0;padding-top:12px}
.project-index{display:block;font-size:10px;letter-spacing:.11em;color:#6b775f;margin-bottom:28px}
.project-heading h2{font-size:clamp(35px,4.3vw,62px);letter-spacing:-.065em;line-height:1.08;margin-bottom:28px}
.project-heading>p{font-family:Manrope,Arial,sans-serif;font-size:clamp(20px,2vw,28px);line-height:1.4;letter-spacing:-.035em;color:#303a28;max-width:25ch;margin-bottom:24px}
.project-description{font-size:14px;color:#6b745f;line-height:1.8;max-width:40ch}
.project-tags{display:block;font-size:10px;line-height:1.6;color:#728165;margin-top:24px}
.project-result{border-top:1px solid #c3cfb8;display:flex;align-items:center;gap:20px;margin-top:35px;padding-top:22px;max-width:360px}
.project-result strong{font-family:Manrope,Arial,sans-serif;font-size:40px;font-weight:500;line-height:1;letter-spacing:-.06em}.project-result>span{font-size:10px;line-height:1.6;color:#5e6d51}
.project-visual{min-width:0}
.project-feature{height:500px;display:grid;place-items:center;background:#e7ecdf;border-radius:9px;overflow:hidden;padding:30px;position:relative}
#peggs .project-feature{background:#ece7e2}#amber .project-feature{background:#e2e9ef}#iae .project-feature{background:#e8e8df}
.project-feature>a{display:block;height:100%;max-width:100%;position:relative;transform:translateY(var(--art-shift,0px)) rotate(var(--art-angle,0deg));transition:filter .3s}
.project-feature img{display:block;height:100%;max-width:100%;width:auto;object-fit:contain;box-shadow:0 17px 30px -19px #17231390}
.art-open{position:absolute;right:12px;bottom:12px;background:#fafbf8f5;color:#26301f;font-size:10px;border-radius:24px;padding:9px 13px;opacity:0;transform:translateY(7px);transition:opacity .2s,transform .2s}
.project-feature a:hover .art-open,.project-feature a:focus-visible .art-open{opacity:1;transform:none}
.project-gallery-head{display:flex;justify-content:space-between;align-items:center;margin:25px 0 13px;font-size:9px;letter-spacing:.08em;color:#647457}
.project-gallery-head>div{display:flex;gap:8px}
.project-gallery-head button{width:33px;height:33px;border-radius:50%;border:1px solid #b4c3a6;background:none;color:#334328;font-size:16px}
.project-gallery-head button:disabled{opacity:.3;cursor:default}
.project-gallery{display:flex;gap:15px;overflow-x:auto;scroll-snap-type:x mandatory;scrollbar-width:none;touch-action:pan-x pan-y;cursor:grab;padding-bottom:3px}
.project-gallery>a{display:block;flex:0 0 70%;min-width:0;scroll-snap-align:start;background:#f0f3eb;border:1px solid #dee5d6;border-radius:7px;overflow:hidden}
.project-gallery img{display:block;width:100%;height:220px;object-fit:contain;background:#fff;padding:10px;-webkit-user-drag:none;user-select:none}
.project-gallery>a>span{display:block;padding:12px 14px;font-size:10px;color:#617253}
.project-caption{font-size:10px;line-height:1.6;margin-top:15px;color:#738068;max-width:58ch}
.evidence-section{background:#edf1e7;scroll-margin-top:150px}.evidence-section h2{font-size:clamp(36px,4.3vw,62px)}
.evidence-grid{display:grid;grid-template-columns:1fr 1fr;gap:60px}
.evidence-grid>article{border-top:1px solid #bac8ae;padding-top:28px;min-width:0}
.evidence-grid .eyebrow{font-size:10px;margin-bottom:23px}
.evidence-number{font-family:Manrope,Arial,sans-serif;font-size:clamp(60px,7vw,100px);font-weight:500;line-height:1.1;letter-spacing:-.065em;display:block;margin-bottom:15px}
.evidence-grid h3{font-size:21px;letter-spacing:-.035em;margin-bottom:10px}
.evidence-grid article>p{font-size:12px;color:#68755d}
.evidence-grid dl{font-size:13px;margin:27px 0 24px}
.evidence-grid dl>div{display:flex;justify-content:space-between;gap:15px;padding:12px 0;border-top:1px solid #d0d9c7}
.evidence-grid dt{color:#65745a}.evidence-grid dd{margin:0;color:#1b2814;white-space:nowrap}
.evidence-grid summary{font-size:12px;cursor:pointer;color:#3e5130}.evidence-grid details p{font-size:12px;line-height:1.8;margin-top:14px;max-width:61ch;color:#5c6c50}
.work-end{background:#181b18;color:white}.work-end em{color:#a8b69a}.work-end .button{margin-top:32px}.work-end .eyebrow{color:#c3d0b6}
@media(prefers-reduced-motion:no-preference){.project-feature.is-visible{animation:print-in .8s cubic-bezier(.2,.7,.2,1) both}.result-strip.is-visible article>strong{animation:number-in .8s cubic-bezier(.2,.7,.2,1) both}.result-strip.is-visible article+article>strong{animation-delay:.1s}@keyframes print-in{from{clip-path:inset(10% 0 10% 0 round 9px);opacity:.5}to{clip-path:inset(0 round 9px);opacity:1}}@keyframes number-in{from{opacity:0;transform:translateY(18px)}to{opacity:1;transform:none}}}
@media(min-width:1700px){.minimal-services,.work-teaser,.result-strip,.project-chapter,.evidence-section{padding-left:calc((100vw - 1480px)/2);padding-right:calc((100vw - 1480px)/2)}}
@media(max-width:1000px){.minimal-service{padding:29px}.minimal-service h3{font-size:35px}.work-teaser{grid-template-columns:1fr;gap:20px}.work-teaser-label{display:flex;align-items:center;justify-content:space-between;gap:20px}.work-teaser .text-link{margin:0}.work-names{justify-content:space-between}.result-strip{gap:28px}.result-strip>article{padding-left:23px}.work-hero{min-height:590px}.work-hero h1{font-size:93px}.work-hero-art{width:43%;top:25%;height:58%}.work-hero-bottom{max-width:440px;display:block}.work-hero-bottom>a{display:inline-flex;margin-top:24px}.project-nav{gap:20px}.project-chapter{gap:40px}.project-feature{height:430px;padding:24px}.project-heading h2{font-size:42px}.project-gallery img{height:190px}}
@media(max-width:700px){.minimal-services{padding-top:58px;padding-bottom:55px}.minimal-service-grid{grid-template-columns:1fr;gap:17px}.minimal-service{padding:27px 25px;transform:none!important}.minimal-card-top{margin-bottom:30px}.minimal-card-top img{height:23px}.minimal-card-top>span{font-size:9px}.minimal-service h3{font-size:34px;max-width:16ch;margin-bottom:20px}.minimal-service p{font-size:15px}.minimal-formats{margin:24px 0;font-size:10px;gap:6px 12px}.minimal-formats>span+span:before{margin-right:12px}.minimal-service-link{font-size:12px;padding-top:15px}.minimal-services .support-service{gap:20px}.minimal-services .support-service h3{font-size:24px}.work-teaser{padding-top:30px;padding-bottom:30px;gap:18px}.work-teaser-label{display:block}.work-teaser .text-link{margin-top:6px;font-size:12px}.work-names{display:grid;grid-template-columns:1fr 1fr;gap:3px 20px}.preview-link{font-size:18px;padding:8px 0}.result-strip{grid-template-columns:1fr 1fr;padding-top:42px;padding-bottom:43px;gap:27px 22px}.result-intro{grid-column:1/-1;display:grid;grid-template-columns:1fr auto;align-items:end;gap:0 20px}.result-intro .eyebrow{grid-column:1/-1;margin-bottom:12px}.result-intro h2{font-size:27px}.result-intro>a{font-size:11px;gap:10px;margin:0}.result-strip>article{border-left:0;border-top:1px solid #cbd6c1;padding:20px 0 0}.result-client{font-size:8px;min-height:27px;margin-bottom:12px}.result-strip article>strong{font-size:42px;margin-bottom:14px}.result-strip article p{font-size:12px;line-height:1.5}.result-strip article small{font-size:9px}.practical-faq{padding-top:35px;padding-bottom:55px;gap:28px}.faq-list summary{font-size:15px}.service-work-link{padding-bottom:45px}.service-work-link>a{font-size:25px}.work-hero{padding-top:40px;padding-bottom:35px;min-height:730px}.work-hero-top{display:block}.work-hero-top>span:last-child{display:none}.work-hero-top .eyebrow{margin-bottom:25px}.work-hero h1{font-size:clamp(65px,17vw,105px);line-height:1}.work-hero-art{width:82%;height:270px;top:285px;right:11%;transform:none!important}.work-print{height:94%;padding:6px}.work-hero-bottom{margin-top:310px;display:flex;gap:25px;align-items:end}.work-hero-bottom p{font-size:11px;max-width:25ch}.work-hero-bottom>a{white-space:normal;max-width:13ch;margin:0;font-size:11px;gap:15px}.project-nav{top:80px;padding:14px 24px;gap:24px}.project-nav>span{display:none}.project-nav>a{font-size:11px}.project-chapter{grid-template-columns:1fr;gap:28px;padding-top:45px;padding-bottom:50px;scroll-margin-top:138px}.project-heading{position:static;padding:0}.project-index{font-size:9px;margin-bottom:17px}.project-heading h2{font-size:39px;margin-bottom:20px}.project-heading>p{font-size:22px;max-width:30ch;margin-bottom:18px}.project-description{font-size:13px;max-width:48ch;line-height:1.7}.project-tags{font-size:9px;margin-top:17px}.project-result{margin-top:24px;padding-top:18px;max-width:100%}.project-result strong{font-size:35px}.project-feature{height:410px;padding:24px;border-radius:8px}.project-feature>a{transform:none!important}.art-open{opacity:1;transform:none;font-size:9px;padding:7px 10px;bottom:8px;right:8px}.project-gallery>a{flex-basis:85%}.project-gallery img{height:210px}.project-caption{font-size:9px}.evidence-section{padding-top:48px;padding-bottom:50px}.evidence-section .section-heading{display:block}.evidence-section .section-heading>p{margin-top:24px;font-size:13px}.evidence-grid{grid-template-columns:1fr;gap:42px}.evidence-number{font-size:69px}.evidence-grid h3{font-size:20px}.evidence-grid dl{font-size:12px}.work-end{padding-top:55px;padding-bottom:60px}.work-end h2{font-size:37px}}
@media(prefers-reduced-motion:reduce){.minimal-service,.work-hero-art,.project-feature>a{transform:none!important;will-change:auto}.project-feature,.result-strip article>strong{animation:none!important}.peek,.minimal-service-link>span:last-child{transition:none}}

.project-gallery.is-dragging{scroll-snap-type:none;scroll-behavior:auto;cursor:grabbing}

/* Keep portrait creatives entirely within the display mount. */
.project-feature>a{position:absolute;inset:30px;height:auto;display:flex;align-items:center;justify-content:center;min-height:0}
.project-feature img{max-height:100%;height:100%;width:100%;object-fit:contain;box-shadow:none}
@media(max-width:1000px){.project-feature>a{inset:24px}}
@media(max-width:700px){
 body{overflow-x:clip}
 .header .nav-cta{white-space:nowrap;flex-shrink:0;font-size:12px;padding:13px 15px;gap:15px}
 .work-hero{min-height:0}
 .work-hero-art{position:relative;top:auto;right:auto;width:82%;height:290px;margin:55px auto 45px}
 .work-hero-bottom{margin-top:0;display:block}
 .work-hero-bottom p{max-width:32ch;font-size:13px}
 .work-hero-bottom>a{display:inline-flex;max-width:none;margin-top:20px;white-space:nowrap;font-size:12px}
}
/* Campaign-format browsing and anonymous evidence. */
.result-strip{grid-template-columns:1.1fr 1fr 1fr 1fr;gap:32px}
.result-strip article>strong{font-size:clamp(42px,4.5vw,65px)}
.result-footnote{grid-column:1/-1;font-size:11px;color:#68715f;margin:0}
.evidence-grid{row-gap:48px}.evidence-grid .result-story{font-size:16px;line-height:1.6;color:#394334;margin:20px 0}.evidence-note{font-size:12px;line-height:1.6;color:#66705f;margin-top:35px}
.format-chapter .project-feature{height:430px}
#search .project-feature,#shopping .project-feature{height:330px}
#youtube .project-feature{background:#e4eaf0}#meta .project-feature{background:#e4eaf0}#leads .project-feature{background:#e8ebdf}
.content-examples{padding-top:70px;padding-bottom:80px;border-top:1px solid #d4ddcc;scroll-margin-top:165px}
.content-links{display:grid;grid-template-columns:repeat(3,1fr);gap:30px}
.content-links>a{display:flex;flex-direction:column;align-items:start;padding:28px 0;border-top:1px solid #b8c5ad}
.content-links h3{font-size:25px;line-height:1.25;margin:20px 0 15px}.content-links p{font-size:14px;line-height:1.6;color:#67715f;flex:1;margin:0 0 22px}
.content-links .text-link{font-size:12px}.content-links>a:hover .text-link{border-color:#181b18}
.lead-path{margin-top:25px;padding:30px;background:#edf1e7;border-radius:10px}.lead-path ol{list-style:none;margin:20px 0;padding:0}.lead-path li{display:grid;grid-template-columns:1fr 1.3fr;gap:22px;padding:16px 0;border-top:1px solid #ced8c5}.lead-path b{font-size:14px}.lead-path li span{font-size:13px;line-height:1.6}.lead-path>p{font-size:11px;color:#65715e;line-height:1.6}
@media(max-width:1000px){.result-strip{grid-template-columns:1fr 1fr 1fr}.result-intro{grid-column:1/-1}.result-strip>article:first-of-type{padding-left:0;border-left:0}.project-nav{gap:19px}.project-nav>span{display:none}}
@media(max-width:700px){.result-strip{grid-template-columns:1fr;gap:20px}.result-intro{display:block}.result-intro>a{margin-top:15px}.result-strip>article{display:grid;grid-template-columns:105px 1fr;column-gap:20px;align-items:center}.result-client{grid-column:1/-1;min-height:0;margin-bottom:14px}.result-strip article>strong{grid-row:2/4;font-size:43px;margin:0}.result-strip article small{grid-column:2}.result-strip article p{margin:0 0 6px}.result-footnote{font-size:10px}.content-links{grid-template-columns:1fr;gap:5px}.content-examples{padding-top:45px;padding-bottom:45px}.content-examples .section-heading{display:block}.content-examples .section-heading>p{margin-top:20px}.content-links h3{font-size:24px}.format-chapter .project-feature{height:370px}#search .project-feature,#shopping .project-feature{height:230px}.lead-path{padding:22px}.lead-path li{grid-template-columns:1fr;gap:7px}.evidence-grid .result-story{font-size:14px}}
.result-strip article>strong small{display:inline;font-size:.42em;vertical-align:baseline;margin:0;letter-spacing:0}
.project-gallery:has(>a:only-child)>a{flex-basis:100%}
.project-gallery-head:has(+.project-gallery>a:only-child)>div{display:none}